What is a user sync pixel?Follow

The purpose of this integration is to establish a connection between VisualDNA users (identified by cookies) and your user (identified by an email address or postcode). This connection is established when an identifiable user appears on your website by injecting a VisualDNA pixel into the site, to which it will append user's email address in a non­reversible secure hashed format, and/or user's postcode in plain­text format.

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